2025 IAAM Conference – Seoul, Korea

Arrival – 29^th October 2025

All Day
Arrival in Korea & Hotel Check-in

Recommended Hotel:

Koreana Hotel – Gwanghwamun Branch (코리아나호텔-광화문점)
135 Sejong-daero, Jung-gu, Seoul

Reservation & Contact

Day 1 – 30^th October 2025

Diamond Hall, Koreana Hotel (코리아나호텔)

9:00 – 9:30 am
Arrival & Registration of Participants and Delegates

9:30 – 10:20 am
Opening Ceremony

Welcoming Address: President Kim Jong-hee (Sangmyung University)

Introduction of international guests: 24 professors from 6 countries; 20 graduate students in arts management

Opening Remarks (5 minutes each):
China – Prof. Lin Hongming (President, IAAM; Zhejiang Conservatory of Music)
USA – Prof. Richard Maloney (Vice President, IAAM; New York University)
UK – Prof. Marta Herrero (Vice President, IAAM; University of York)

10:20 – 10:50 am
Inauguration Ceremony of the IAAM Asia Center

Host: Dr. Wu Liyao (Director of Events, IAAM; Zhejiang Conservatory of Music)

Presentation: Asia Center preparation & work plan – Prof. Lee Dongsoo (Vice President, IAAM; Sangmyung University)

Addresses: President Kim Jong-hee (Sangmyung University);
Prof. Lin Hongming (President, IAAM) – official announcement & appointment of Director

11:00 am – 12:00 pm
Award Ceremony by Seoul City Council

12:30 – 2:00 pm
Lunch & Break (Koreana Hotel)

2:00 – 3:30 pm
Keynote Session: Global Arts Management Strategies

Korea – Prof. Kim Hyun-soo (Sangmyung University); Prof. B. K. Ahn (Director, ICNPM)
China – Prof. Yu Ding (Central Academy of Fine Arts)
France – Prof. Gilles Demonet (Sorbonne University)
UK – Prof. Marta Herrero (University of York)
UK – Prof. Silviu Cobeanu (University of Leeds)

3:30 – 4:00 pm
Coffee Break (refreshments for ~40 participants)

4:00 – 5:30 pm
Keynote Session (continued): Global Arts Management Strategies

China – Prof. Lin Hongming (President, IAAM)
Korea – Prof. Kwon Hyun-in (Chung-Ang University)
USA – Prof. Richard Maloney (Vice President, IAAM)
China – Prof. Zhang Zhaoxia (Beijing Dance Academy)
Korea – Mr. Bae Sung-hyuk (Chairman, Daegu International Musical Festival)

6:00 – 6:30 pm
Campus Tour of Sangmyung University (hosted by President Kim Jong-hee)

7:00 pm
Dinner – Samcheonggak

Day 2 – 31^st October 2025

Main Conference Hall (2F), Seoul City Council

10:00 am – 12:00 pm
Roundtable Discussion: Global Cultural Influence & Export Index (GCIE) Initiative

Moderator: Director, ICNPM Institute

Panelists:
China – Prof. Lin Hongming (President, IAAM)
Korea – Prof. Lee Dongsoo (Vice President, IAAM)
USA – Prof. Richard Maloney (Vice President, IAAM)
UK – Prof. Marta Herrero (Vice President, IAAM)
USA – Prof. Anthony Paul De Ritis (Founding Member, IAAM)
China – Prof. Zhang Zhaoxia (Founding Member, IAAM)
France – Prof. Gilles Demonet (Founding Member, IAAM)
Australia – Prof. Li Fangjun (Member, IAAM)

12:00 – 2:00 pm
Lunch & Break (Seoul City Council)

2:00 – 3:30 pm
Keynote Session: Global Arts Management Strategies

Korea – Prof. Kim Hyun-sook (Sangmyung University)
Australia – Prof. Li Fangjun (Member, IAAM)
China – Prof. Gesang Meiduo (Sichuan Conservatory of Music)
China – Prof. Qi Yue (Renmin University of China)
China – Prof. Yan Cong / Prof. Wang Xiaolong (Founding Member, IAAM / Jilin College of the Arts)

3:30 – 4:00 pm
Break

4:00 – 5:30 pm
Keynote Session (continued): Global Arts Management Strategies

USA – Prof. Anthony Paul De Ritis (Founding Member, IAAM)
China – Prof. Zhao Le (Xinghai Conservatory of Music; IAAM Member)
China – Dr. Wu Liyao (Director of Events, IAAM)
Korea – Prof. Kim Jae-hee (Sangmyung University)

6:00 pm
Dinner – Koreana Hotel

Day 3 – 1^st November 2025

Sangmyung University Graduate School of Culture and Arts
(133 Dongsung-gil, Jongno-gu, Seoul)

10:00 – 10:50 am
Sino-Korean Dialogue on Arts Management Development — Topic 1: Opportunities and Challenges in Arts Management

Moderator: Dr. Wu Liyao

Korean Faculty Representatives: Prof. Lee Dongsoo; Prof. Kim Hyun-sook (Sangmyung University)

Chinese Faculty Representatives: Prof. Wei Xing (Shanghai Conservatory of Music); Dr. Ding Ling (Zhejiang Conservatory of Music); Prof. Ye Zihan (Sichuan Conservatory of Music)

Chinese Graduate Student Representatives: Ms. Zhu Zhiman (Zhejiang Conservatory of Music); Mr. Xu Congyu (Sichuan Conservatory of Music)

10:50 – 11:10 am
Break

11:10 am – 12:00 pm
Topic 2: Future Prospects and Cross-National Collaboration

Moderator: Dr. Wu Liyao

Korean Faculty Representatives: Prof. Lee Dongsoo (Sangmyung University); Prof. Kwon Hyun-in (Chung-Ang University)

Chinese Faculty Representatives: Dr. Tao Zheng (Zhejiang Conservatory of Music); Dr. Qin Jianlun (Southern University, Guangzhou); Prof. Zhou Xue (Sichuan Conservatory of Music)

Chinese Graduate Student Representatives: Mr. Chen Fanghe (Shanghai Conservatory of Music); Mr. Song Zhanjie (Dongguk University)

12:30 – 2:00 pm
Lunch & Break (approx. 25 participants)

2:00 – 2:30 pm
Closing Ceremony

China – Prof. Lin Hongming (President, IAAM)
Korea – Prof. Lee Dongsoo (Vice President, IAAM)
USA – Prof. Richard Maloney (Vice President, IAAM)
UK – Prof. Marta Herrero (Vice President, IAAM)

2:30 – 2:40 pm
Break

2:40 – 3:40 pm
The 5^th IAAM Executive Board — Closed Meeting

Participants: IAAM President; Vice Presidents; Founding Members; Director of International Relations; Director of Events

4:30 pm
Industrial Visits: Daehangno; Sejong Center for the Performing Arts; other arts institutions

Departure – 2^nd November 2025

— Travel Day —

All Day
Departure from Korea